function beweb_generate_tag(site,zone,size,dcopt,tile,pos,pgl) {	
	
	tag= 	'<!--  begin ad tag: P4995.'+site+'/'+zone+'('+size+',1x1) -->';
	tag+=	'<script language="JavaScript" type="text/javascript">';
	tag+= 	'ord = (typeof(ord)!=\'undefined\') ? ord : Math.random()*10000000000000000;';
	tag+= 	'document.write(\'<scr\'+\'ipt language="JavaScript" src="http://ad.doubleclick.net/adj/P4995.'+site+'/'+zone+';sz='+size+',1x1;dcopt='+dcopt+';tile='+tile+';lang=fr;pos='+pos.toLowerCase()+';pgl1='+pgl+';kw=[KEYWORD];ord=\'+ord+\'?" type="text/javascript"></scr\'+\'ipt>\');';
	tag+=	'</script>';
	tag+=	'<noscript>';
	tag+=	'<a href="http://ad.doubleclick.net/jump/P4995.'+site+'/'+zone+';sz='+size+',1x1;dcopt='+dcopt+';tile='+tile+';lang=fr;pos='+pos.toLowerCase()+';pgl1='+pgl+';kw=[KEYWORD];ord=123456789?" target="_blank"><img src="http://ad.doubleclick.net/ad/P4995.'+site+'/'+zone+';sz='+size+';tile='+tile+';lang=fr;pos='+pos.toLowerCase()+';pgl1='+pgl+';kw=[KEYWORD];ord=123456789?" border="0" alt=""></a>';
	tag+=	'</noscript>';
	tag+=	'<!-- End ad tag -->';

	document.write(tag);
	
}